Johns Hopkins University

Johns Hopkins University, examples of print and web work

Johns Hopkins University

I served as web and marketing specialist for the Johns Hopkins University’s Advanced Academic Programs, the many part-time graduate programs of its School of Arts and Sciences. I was hired to redesign, develop, and manage a new, more effective organizational website for its graduate programs. When the Marketing Manager departed, I was asked to step in to serve as Interim Marketing Manager for a semester, overseeing the production of print and web advertising, a marketing budget of $400,000, and reporting directly to the Associate Dean until a new Marketing Manager was hired. I then assisted a growing communications and marketing team with all marketing, recruitment, and web efforts and contributed to years of successful enrollment growth across several graduate programs. I coordinated with the IT and Web managers from the School of Business and the School of Engineering to adopt a common web content management system platform across websites for the respective schools.

Screen captures of the Johns Hopkins University Advanced Academic Programs website
Covers and an inside spread of the Johns Hopkins University Advanced Academic Programs graduate programs catalogue